I fix marketing that's not working.

Ads not converting? Emails broken? Analytics a mess? Let's figure out what's going on.

Let's talk

What I do

Years of "can you also help with...?" turned into a pretty wide skill set. Here's where I'm strongest:

Paid Ads

Google, Meta, YouTube—campaigns that bring customers, not just clicks. Strategy through optimization.

Google Ads · Meta · YouTube · Bing

Email Marketing

Welcome sequences, automations, win-backs. Systems that nurture leads and drive sales on repeat.

Klaviyo · Mailchimp · Mailerlite · Flodesk

Analytics & Tracking

GA4, conversion tracking, dashboards. Know what's working so you can stop guessing.

GA4 · GTM · TripleWhale · Looker Studio

Websites

Clean sites that convert. Migrations, redesigns, landing pages, and the tech that connects everything.

Squarespace · WordPress · Shopify

Strategy

Sometimes you need someone to look at the whole picture and tell you what to focus on first.

Audits · Roadmaps · Training

Video & UGC

Content creation, editing, and sourcing UGC that actually converts. From raw footage to polished ads.

Descript · Billo · UGC sourcing

Agency Support

Contract help for agencies—whether you need someone to own a channel or just extra hands when your team is stretched thin.

White-label · Project-based · Ongoing

The Weird Stuff

Google Grants. Broken integrations. That one thing nobody else can figure out. I'm self-taught and stubborn.

Google Grants · SEO · Zapier

Some numbers

Results from clients who let me do my thing:

500+
Event signups (200 over goal)
Nonprofit
$350→$6k+
Monthly revenue turnaround
E-commerce
5-figure
Partnerships from awareness ads
B2B agency
250k+
Subscribers managed
Media
4-5 yrs
Avg client relationship
E-comm, nonprofit, coaching
$80
Cost per lead (was $300+)
Professional services
Lindsey holding her fluffy white dog Bao

I didn't plan to be a marketer.

I started in social work—case management, nonprofit programs, helping people navigate systems that weren't built for them. Turns out that's good training for marketing: figuring out why things aren't working, explaining complicated stuff simply, and caring about the people on the other end.

I fell into this by saying yes to things I didn't know how to do, then learning fast. Every "can you help with this?" became another skill.

Now I work with small businesses, e-commerce brands, and nonprofits who need someone they trust to just handle it.

I live in Tucson with my partner and my dog Bao. I'm curious about almost everything except sports.

Nice things people said

"Just keep telling us what we need to do and we'll do it."
— E-commerce, Health & Wellness
"We thought this was going to be way easier—you hear that stuff online and it's all lies. We've been burned by so many people. You actually set things up and helped us out."
— Health & Wellness
"Prompt, reliable, stellar work without hand-holding. She created my sales page and nailed it on the first try. The secret sauce every business needs."
— Coach

Industries I've worked in

E-commerce Health & Wellness Nonprofits Coaching Luxury Professional Services Food & Beverage Tourism Education Energy & Tech Fashion & Retail

Let's figure it out.

Need ongoing help or just want to fix that one thing? I'm here.